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AYSO Mailing Lists and Executive Member Directory. The names and addresses of the members of AYSO constitute a very valuable asset of AYSO. If used properly and sparingly, they can be an important source of fund raising, give AYSO valuable publicity that will benefit the entire organization and keep registration fees to a minimum. At the same time, AYSO recognizes the need to protect the right to privacy of individuals who are participating in AYSO programs. Improper use of the names and addresses of AYSO members may substantially dilute the value of such asset and, in certain circumstances, endanger AYSO's nonprofit status. (a) Regional Use of Member Names and Addresses. Regions may use the names and addresses of the participants in their respective regions for those purposes they deem proper, provided that: (i) the use does not conflict with one of AYSO's national licensing programs; (ii) the use does not unduly expose the region's participants to outside solicitations; and (iii) the association with an organization or product is consistent with the AYSO philosophy and would not otherwise bring into disrepute AYSO's name, reputation or programs. For example, it would be improper for a region to associate itself with a cigarette manufacturer (which would hurt our image) or endorse a soccer ball manufacturer, but it would be appropriate for a region to arrange for a promotion with a local professional soccer club. If a regional commissioner has any questions as to the applicability of the above guidelines, he/she should consult with the National Support & Training Center, Attention: Marketing Department, before taking any action. (b) Use of Member Names and Addresses by Persons Other than Regional Commissioners. The use of member names and addresses by persons other than regional commissioners, such as area directors or section directors, requires the prior approval of the National Support & Training Center if it is for a use other than for a mailing by such officer to the members of his/her area or section. This is because the mailing then becomes "national" in scope, since all officers other than regional commissioners are national officers and their use of such lists becomes a matter of National rather than regional policy. (c) Use of Executive Member Directory. Under no circumstances should any member give to any person a copy of his Executive Member Directory. Its contents are the exclusive property of AYSO and confidential. Upon the termination of his position with AYSO, any Executive Member in possession of such a directory must surrender his copy either to his successor in such position or, if there is none, to the National Support & Training Center. (d) Mailing Labels - Procedures. Mailing labels, if the above criteria are met, are available. All requests for labels should be made to the National Support & Training Center, Attention: Registration Department.
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